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Will Tariffs Affect Your Shopping This Season?

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Will Tariffs Affect Your Shopping This Season? Tariffs have been a hot topic for the last few months now. When first imposed by President Trump, the market has been fluctuating, and now the holiday season is upon us, with more tariff wars on the horizon. This article from the NC University shares a sit-down with the  Rob Handfield , Bank of America Distinguished Professor of Operations and Supply Chain Management at NC State. Excerpt from the article The Abstract: Could you briefly explain how you think about supply chains and trade policy when it comes to holiday shopping? Handfield : The announcements made by President Trump on “Liberation Day” in April 2025 created chaos in the global trade environment. The U.S. imposed tariffs on 156 countries, including Mexico, Canada, and China, America’s largest trading partners. The tariffs are causing problems for American farmers, who are being told by China and Europe that reciprocal tariffs will negatively impact them as well, whic...
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Business Tip - Why Advertise?

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Today, the local delivery lady dropped off a packet of deals from our local merchants. I had to run errands, and while waiting, I browsed through the ads.
I noticed some stores I'd never even heard of, until I saw their ads. It perked my interest, and even made me an avid customer, with some.

I also realized that there were some of my favorite stores that I had completely forgotten about, until I saw their ads.
Which brings me to the next point:

● Advertising is necessary for every business; whether you're just starting up, or you're a well-established business veteran; whether great or small.
Your goals may differ, but every business owner should agree that having an established business does no good, if people have no clue who and where you are. Advertising makes and keeps others aware of your business, and what you have to offer

●Frequent advertising grows your business and customer base. Be sure to create a marketing plan, for frequent advertising campaigning. Planning will help you get the maximum results out of your advertising and marketing efforts.

A great book I personally recommend is the Marketing for Dummies Book.  (Buy at Amazon Affiliate Link)
It's packed full of information, resources, and is very user-friendly.

Wisdom Quote: "Never write an advertisement which you wouldn't want your family to read. You wouldn't tell lies to your own wife. Don't tell them to mine."- David Ogilvy, Ogilvy & Mather advertising agency




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